Campaigns
The right message, to the right customer, on the right channel
Build segmented campaigns in minutes using pre-built templates. Autroid handles delivery across SMS, WhatsApp, Email, and Push — with live analytics showing revenue attributed per campaign, not just open rates.
How it works
Campaign live in 4 steps — no IT required
From audience selection to revenue attribution, Autroid handles the entire campaign lifecycle. The average time from "create campaign" to "sent" is under 8 minutes.
Select your audience
Choose from pre-built RFM segments (Champions, At-Risk, Lost Customers) or build a custom segment by vehicle type, service category, last visit gap, geography, or technician. Real-time count shows how many customers match.
Build your message
Pick a channel — SMS, WhatsApp, Email, or Push. Use a pre-built template (oil change reminder, seasonal offer, loyalty update) or write your own. Personalisation tokens auto-fill customer name, vehicle number, and last service date.
Set schedule or trigger
Choose a fixed send time or tie the campaign to an event trigger — invoice close, service milestone, vehicle anniversary, or customer birthday. Autroid also offers AI-optimised send windows per customer.
Monitor and attribute revenue
Live dashboard shows sent, delivered, opened, clicked, and converted in real-time. Revenue attribution links campaign sends to actual bookings within a 30-day attribution window — so you know exactly what each rupee spent returned.
A/B test and auto-optimise
Run two message or subject-line variants on 10–20% of your audience. After the performance window, the winning variant is automatically sent to the remaining audience. Results are archived for future campaign learning.
Everything you need to run professional campaigns
Built specifically for auto service businesses — templates, segments, and triggers are pre-configured for the workflows you already run.
RFM audience builder
Segment by Recency, Frequency, and Monetary value with one click. Pre-built RFM tiers (Champions, Loyal, At-Risk, Hibernating) auto-update as customer data changes.
Multi-channel delivery
SMS, WhatsApp, Email, and Push from one campaign. Set channel priority and fallback rules — if WhatsApp fails, SMS fires automatically after 2 hours.
Service-type targeting
Target customers whose last service was an AC job, tyre change, or annual inspection. Pair with a time gap filter to reach customers before they defect to a competitor.
Pre-built templates
Over 30 campaign templates for auto service — seasonal offers, service reminders, loyalty updates, referral pushes, and festival greetings — ready to customise in 2 minutes.
Revenue attribution
Link campaign sends to bookings and invoice revenue within a configurable attribution window (7, 14, or 30 days). Know exactly which campaigns pay for themselves.
Branch-level controls
Multi-branch operators can run network-wide campaigns or branch-specific ones from the same dashboard. Analytics break down by branch so you see what's working where.
AI that picks the winner before you launch
Autroid's campaign AI doesn't just report what happened — it predicts what will work, optimises send timing per customer, and auto-promotes winning variants so every campaign performs better than the last.
Predictive audience scoring
Before you send, AI scores your selected audience by predicted conversion probability. It flags if a segment is too broad or if a sub-segment would convert 2× better — with one-click audience refinement.
Per-customer send-time optimisation
Based on each customer's historical message open pattern, AI schedules delivery in their personal engagement window — not a bulk 10 AM blast. Average open rate lift is +22%.
Auto-winning A/B tests
Run two variants on a control group, monitor open and click rates, then automatically promote the winner to the full audience — without you logging back in.
Impact
Campaigns that move the revenue needle
Across Autroid's customer base, properly segmented and timed campaigns consistently outperform generic bulk sends by more than 3×.
Targeted RFM segments with personalised messages return ₹4.20 for every ₹1 spent on campaign costs.
WhatsApp campaigns for auto service businesses on Autroid average 34% opens — versus 6–8% for cold email.
From "new campaign" to delivered messages — including audience selection, template customisation, and scheduling.
A 50-bay workshop running monthly win-back and loyalty campaigns reported ₹2.4L in directly attributed incremental revenue in their first 90 days.
Turn every invoice into your next booking
Set up loyalty, wallets, referrals and win-back campaigns in under a day. No IT team needed.